Analytics are key to enabling you to develop a more compelling OTT offering to your viewers. Our video analytics platform gives you the ability to do this with easy to digest reports that analyse key metrics like churn rate, commercial performance, lifetime engagement and more, ensuring you can understand how your audience engages with your service, and why.
Our video analytics support all connected devices – Android, HTML5, Smart TV, OS, Flash, Apple TV, Amazon Fire TV, Roku – and are fully integrated with live, SVOD, TVOD and AVOD models, meaning you have a complete view of how every aspect of your service is performing.
Gain a holistic view onto how you are winning and losing subscribers, where you are succeeding on retention and where you need to combat churn, how that can be tracked over the service’s lifetime, a view onto audience behaviour and loyalty and content insights.
Reports analyse content, ads, quality of service, subscriptions, transactions and content fit, real-time engagement and audiences, all presented in a format that is focused on being actionable and usable.
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